At itdesign, we believe in transparency in the collection and use of data. With this policy, we would like to inform you about the use of our cookies and similar storage technologies. The cookie policy is part of our Privacy Policy, which provides additional information on the data we collect and use.
1. What are Cookies?
Cookies are small text files placed on your end device by your web browser that store certain information. The next time you visit our website using the same device, the information stored by cookies is either returned to our website (“First Party cookie”) or another website to which the cookie belongs (“Third Party cookie”). Session cookies are deleted after logging out and closing your browser, while long-term cookies remain on your device until they are deleted by you or your browser, or their duration has expired.
The information stored and returned by the cookie allows us to display our website and its contents according to your preferences and personalize your user experience. Cookies also allow us to evaluate the success of our marketing activities.
However, only the cookie is identified on the device. Additional storage of personal data is only carried out upon your express consent or if such storage is essential, for example, to be able to use the offered and accessed service.
2. Consent to the Use of Cookies
Any unnecessary cookies, for example those that allow us to provide services on our website, will only be used after consent has been given. You will be requested to give your consent to the use of cookies via a notification (“Cookie Banner”) provided by us on the website.
Your Cookie Settings may be individually adjusted at any time, for example to activate or deactivate individual cookie categories.
3. Legal Basis
If you have given your consent to the use of cookies by means of a notification (“Cookie Banner”) provided by us on the website, the lawfulness of data processing shall be governed by Art. 6 para. 1 sent. 1(a) GDPR. If no consent is requested, our legitimate interest (i.e. interest in the analysis, optimization and economic operation of this website and services) within the context of Art. 6 para. 1 sent. 1(f) GDPR constitutes the legal basis for the use of cookies.
4. Use of Cookies
Depending on their purpose and function, we classify the cookies used by our website into the following categories:
Essential cookies
Essential cookies ensure that our website and its services function properly and can be optimized by us. This means that without these cookies, our website and its services cannot be used as intended.
This type of cookies (essential cookies) is used exclusively by itdesign (First Party cookies). The information stored in these cookies is only available to us.
The following essential cookies are used on our website:
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| borlabs-cookie | itdesign.de | The borlabs cookie stores the consent you gave when visiting the website. If you would like to revoke this consent, simply delete the cookie in your browser. When you do this, the next time you access the website again or refresh it, you will again be asked for your consent to use the cookies. | 1 year |
| __Secure-3PSIDCC | google.com | Targeting cookie used for ReCAPTCHA. Used to create a user profile and display relevant and personalized Google Ads to the user. | 2 years |
| HSID | google.com | Google Analytics customization cookie used for ReCAPTCHA. Used by the Google + 1 sharing button and is required to link content to the Google 1+ account. | 2 years |
| __Secure-3PSID | google.com | Targeting cookie used for ReCAPTCHA. Used to profile the interests, website visitors and display relevant and personalized Google ads. | 2 years |
| SID | google.com | Google Analytics customization cookie used for ReCAPTCHA. Used by the Google + 1 sharing button and is required to link content to the Google 1+ account. | 2 years |
| SAPISID | google.com | Google Analytics customization cookie used for ReCAPTCHA. Used by the Google + 1 sharing button and is required to link content to the Google 1+ account. | 2 years |
| APISID | google.com | Google cookie used for ReCAPTCHA. Google collects visitor information for videos played by YouTube. | Persistent |
| SSID | google.com | Google cookie used for ReCAPTCHA. Google collects visitor information for videos played by YouTube that are played on integrated maps from Google Maps. | Persistent |
| SIDCC | google.com | Security cookie used for ReCAPTCHA to confirm visitor authenticity, prevent fraudulent use of login credentials, and protect visitor data from unauthorized access. | 3 months |
| __Secure-3PAPISID | google.com | Google cookie used for ReCAPTCHA. Creates a profile of website visitors’ interests in order to serve relevant and personalized ads through retargeting. | 2 years |
| DV | google.com | Google tracking cookie used for ReCAPTCHA for targeting or retargeting ads. | 1 day |
| 1P_JAR | google.com | Google cookie used for ReCAPTCHA. Based on recent searches and previous interactions, custom ads are served on Google websites. | 1 week |
| UULE | google.com | Google cookie used for ReCAPTCHA. Stores your preferred settings. | 2 years |
| CONSENT | google.com | Google cookie used for ReCAPTCHA. Stores visitor preferences and personalizes ads. | Persistent |
| ANID | google.com | Google cookie used for ReCAPTCHA. Lists Google Ads on Google sites based on recent searches. | Persistent |
| NID | google.com | Google cookie used for ReCAPTCHA. Stores visitor preferences and personalizes ads on Google sites based on recent searches and interactions. | 6 months |
| OTZ | google.com | Google cookie used for ReCAPTCHA. Links website visitor activity to other devices previously logged in through the Google account. In this way, ads are tailored to different devices. | 1 months |
| SEARCH_SAMESITE | google.com | Google cookie used for ReCAPTCHA. Used to prevent the browser from sending the cookie along with cross-site requests. | 2 years |
| S_adsense3-ui | google.com | Google cookie used for ReCAPTCHA. Contains information about how the end user uses the website. | Session |
| S | google.com | Google session cookie used for ReCAPTCHA. | Session |
| __Secure-3PSIDCC | google.com | Google cookie used for ReCAPTCHA. Used for targeting to profile the interests of website visitors and display relevant and personalized Google Ads. | 2 years |
| HSID | google.com | Security cookie used for ReCAPTCHA to confirm visitor authenticity, prevent fraudulent use of credentials, and protect visitor data from unauthorized access. | 2 years |
| _GRECAPTCHA | google.com | Cookie used for ReCAPTCHA to provide risk analysis through reCAPTCHA. | |
| _gid | Google Analytics | Uses a unique ID used to generate statistical information on how the visitor uses the site. This cookie therefore helps monitor the performance of the website. The anonymously stored data includes number of visitors, how visitors arrive at the website and which pages were viewed. | 1 Day |
| _ga | Google Analytics | Uses a unique ID used to generate statistical information on how the visitor uses the site. User and session information is stored anonymously. | 2 Years |
| _gat | Google Analytics | Used by Google Analytics to limit the request rate. | 1 Minute |
| AMP_ | Google Analytics | Contains a token that can be used to retrieve a Client ID from AMP Client ID service. Other possible values indicate opt-out, inflight request or an error retrieving a Client ID from AMP Client ID service. | 30 Seconds to 1 Year |
| _ | Google Analytics | Contains campaign related information for the user. | 90 Days |
| _ | Google Optimize | Used to determine a user’s inclusion in an experiment and the expiry of experiments a user has been included in. | Typically 90 Days |
| _ | Google Optimize | Used for campaigns mapped to Google Ads Customer IDs. | 24 Hours |
| _ | Google Optimize | Used for campaigns mapped to Google Ads Campaign IDs. | 24 Hours |
| _ | Google Optimize | Used for campaigns mapped to Google Ads Ad Group IDs | 24 Hours |
| _ | Google Optimize | Used for campaigns mapped to Google Ads Criterion IDs | 24 Hours |
| _ | Google Optimize | Stores the last utm_campaign query parameter. | 24 Hours |
| _ | Google Optimize | This cookie is created when running a redirect experiment. It stores the experiment ID, the variant ID and the referrer to the page that’s being redirected. | 10 Seconds |
| wp-wpml_current_language | itdesign.de | Stores the current language. | Session |
| wp-wpml_current_admin_language_{hash} | itdesign.de | Stores the current WordPress administration area language. | Session |
| _icl_visitor_lang_js | itdesign.de | Stores the redirected language. | Session |
| wpml_browser_redirect_test | itdesign.de | Tests if cookies are enabled. | Session |
Functional Cookies
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| NID | google.com | Used to unlock Google Maps content. | 6 months |
Marketing Cookies
You can object to the use of functional cookies at any time by adjusting your cookie settings accordingly.
Marketing cookies come from both us and external advertising companies. They are used to collect information about the websites you visit, among other things. This information can be used, for example, to deliver targeted advertising to the user.
The following marketing cookies are used on our website:
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| _vwo | vwo.com | It is a jar of all the cookies. It is currently created only for safari. It would in the future replace all the cookies. The actual expiry of cookie doesn’t matter as it stores the expiry of cookies set in it and keep on expiring them. | 2096 years |
| _vis_opt_s | vwo.com | The number of times the browser was closed and reopened. Tracks sessions created for a user. | 100 days |
| _vis_opt_test_cookie | vwo.com | Session cookie generated to detect if the cookies are enabled on the browser of the user or not. It also helps in tracking the number of browser sessions a visitor has gone through. | Session |
| _vwo_ds | vwo.com | Collects data in for Visual Website Optimizer on the user’s visits to the website, such as number of visits, average time spent and which pages have been opened. The purpose is to generate reports for the optimization of website content. | 1 month |
| _vwo_sn | vwo.com | Collects statistics for Visual Website Optimizer on user visits to the website, such as number of visits, average time spent and which pages were opened. | 30 mins and reset again to 30 mins on user activity. |
| _vwo_uuid | vwo.com | Generation of a unique ID for each visitor. | 10 years |
| _vwo_uuid_v2 | vwo.com | Calculates unique traffic on a website | 366 days |
| _vwo_referrer | vwo.com | Stores information on references enabling Visual Website Optimizer to identify the original source of traffic in case of a split test. | 15 seconds |
| _vis_opt_out | vwo.com | The cookie indicates that the visitor’s activities will no longer be stored or evaluated by VWO. | 100 days |
| _vwo_uuid_{CAMPAIGNID} _vis_opt_exp_{CAMPAIGNID}_goal_{GOALID} _vis_opt_exp_{CAMPAIGNID}_combi _vis_opt_exp_{CAMPAIGNID}_exclude _vis_opt_exp_{CAMPAIGNID}_split | vwo.com | Storage of campaign relevant data, e.g. the variant displayed to the user for an A/B test. | 100 days _vwo_uuid_{CAMPAIGNID}: 10 years |
Statistics Cookies
| Name | Provider | Purpose | Duration |
|---|---|---|---|
| Matomo Tag Manager | itdesign GmbH | Matomo Tag Manager zur Steuerung der erweiterten Script- und Ereignisbehandlung. | 744 days |
You can object to the use of statistics cookies at any time by adjusting your cookie settings accordingly.